Join Richard Harrington for an in-depth discussion in this video The rise in personal use of social media, part of Social Media for Photo and Video Pros (2013).
Where do things stand?…When you look at social media sites, there is always a hip site or a popular site.…If you're in photography, you've probably heard a lot about Google+ and how important it is.…Well, I'd like to point out that some sites are bigger than others.…Size sometimes matters if you're trying to attract a larger audience …or get your work seen by the most people.…Find a careful balance between where you put your efforts.…66% of all adults use Facebook.…Now this number is different than the one I am about to share, …but this comes from the Pew Internet report.…
And what they're finding is incredible growth in Facebook usage.…20% of folks use LinkedIn.…So if you're trying to find connections from clients of clients, or friends of clients,…LinkedIn is the way to go.…Most creative people I know don't use LinkedIn.…The site is pretty boring.…It's just a bunch of text, really no way to share your videos or photos conveniently …and it seems kind of pointless writing references for people you kind of know.…
This course was created and produced by Rich Harrington. We're honored to host this content in the lynda.com library.
- What is social media and why should I use it?
- Cutting through the hype
- Understanding trends in Internet usage
- Showing a genuine you
- Knowing what to post and how often to post
- Scheduling posts
- Protecting your reputation