Join Richard Harrington for an in-depth discussion in this video The power of images, part of Social Media for Photo and Video Pros (2013).
As a digital content creator making photos or video, you understand the power of a good image.…Remember, you're going to want to put photos into your materials.…Now throughout this presentation I have used some of my own images, and I have relied on images of others.…Remember, you want to put a visual with every single post, …even if you don't have a photo that matches; go find an image.…Text posts don't get read nearly as much as image posts.…Now I might tweet, just put a little text out there, but if I am posting to Facebook…and certainly if I am making a blogpost, I need to make sure I have an image with every single post.…
And if not an image, a video file.…The benefit of images is that people are more likely to read the content when you put it there.…You also want to use the Alt-tag feature. Every image you post has the ability …for an Alt tag, if you're using a blog engine or a website.…This is what the search engines index and it makes it easier to be found.…Now remember, as a professional creator of digital content, don't steal. …
This course was created and produced by Rich Harrington. We're honored to host this content in the lynda.com library.
- What is social media and why should I use it?
- Cutting through the hype
- Understanding trends in Internet usage
- Showing a genuine you
- Knowing what to post and how often to post
- Scheduling posts
- Protecting your reputation