From the course: Social Media for Video Pros

Unlock the full course today

Join today to access over 22,600 courses taught by industry experts or purchase this course individually.

The impact of social media on your creative business

The impact of social media on your creative business

From the course: Social Media for Video Pros

Start my 1-month free trial

The impact of social media on your creative business

“

- I meet a lot of people who struggle with social media. Because they're not seeing results, they want to tell everyone else that it really doesn't matter. Or they're looking for a reason to not have to do it. After all, it's kind of a drag to have to be consistent at something, especially when you've got a family and other deadlines and commitments to make. So why does social media matter? What impact does it have on your business? Well first off, remember that social media is really just a broad collection of tools. There are so many pieces that go into a social network. Text, technology, audio, video, photography, you name it. Interactivity. All of these can be a part of your network. One of things I like to point out is the rapid growth in social networking. So if we track this back to 2008, which is really when social networks started to catch on, you see enormous growth. We've pretty much plateaued. We hit a spike…

Contents