Before you create a company page on Facebook, it is a good idea to think about if it is truly necessary or not. What are some things to consider before you establish a Facebook presence for your company? In this video, author Richard Harrington walks you through why setting up a company page on Facebook is a good idea.
- Now, before we build a page,…let's talk about why you might want one.…First up, having a page for your business…is an extremely good idea.…This allows people to find you.…It also unlocks the ability to run ads.…Notice here that a page gives you some extra benefits.…For example, you could turn on instant replies…so that everyone gets a response if they send you a message.…Or, if you're only working during certain hours…and you need to deal with customer service,…this tells people where to find you.…
You can see information about your company…and how people rate you, and load up…background information about the company.…This allows you to see what's happening…as well as people who've checked into your business…finding people that are interested in your company.…Other benefits here is you can see…that there's lots of information.…So, for example, help people find your business.…This allows you to put information in…and load up details about your website…as well as any events or upcoming details.…
You can load in geographic information,…
Author
Released
6/25/2018- Finding connections
- Using lists to split content
- Enhancing your Facebook page
- Attracting fans
- Posting photos and videos
- Using a third party to host content
- Creating a group
- Controlling privacy
- Advertising your services
- Posting content on the go
- Live streaming on the go
Skill Level Intermediate
Duration
Views
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Marketing on Facebook (2018)
with Megan Adams2h 53m Beginner -
Delivering Video to Facebook Live
with Richard Harrington3h 5m Intermediate
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Welcome
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Welcome5m 43s
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Exercise files1m 1s
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1. The Evolution of Facebook
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2. Connecting with Colleagues and Clients
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Finding connections9m 58s
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Attracting new conversations6m 37s
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Creating events3m 23s
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How often to post?2m 42s
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When to post to Facebook?5m 15s
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Networking with groups4m 20s
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3. Creating a Company Page
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Why set up a company page?3m 22s
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Choosing a page type8m 38s
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Attracting fans to your page3m 23s
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4. Posting Work Samples
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Why post work samples?5m 28s
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Prepping photos5m 44s
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Posting photos3m 4s
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Creating albums4m 18s
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Posting video6m 5s
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Prepping graphics3m 35s
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Posting graphics3m 5s
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Posting live from a computer4m 39s
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5. Advanced Posting Strategies
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Scheduling posts4m 14s
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6. Managing a Client Project
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Creating a group2m 36s
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Adding members2m 31s
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Controlling privacy3m 20s
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Posting content to a project2m 43s
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7. Advertising Your Services
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Posting content to advertise2m 57s
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Setting an ad budget2m 4s
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Boosting a post4m 47s
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Creating a slideshow4m 49s
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8. Mobile Facebook
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Why go mobile?1m 50s
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Monitoring messages3m 4s
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Posting on the go3m 19s
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Live streaming on the go5m 17s
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Conclusion
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Closing thoughts1m 48s
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Additional training1m 13s
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Video: Why set up a company page?