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Understand your success metrics

Understand your success metrics: Facebook Marketing: Advertising
Understand your success metrics: Facebook Marketing: Advertising

Success metrics help you determine how your ads are performing and provide valuable information on how you can improve their performance. In this video learn from Social Media Strategist, Megan Adams, what those metrics are and where you can find them within Facebook Ads Manager. With so many different types of goals it's critically important to understand your success metrics.

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Skill Level Intermediate
1h 35m
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Q: This course was updated on 07/19/2017. What changed?

A: The following topics were updated: understanding different Facebook ad types, choosing an ad campaign, choosing a budget for your ads, choosing your ad creative, writing your ad content, managing ad placements, and placing your ad order.

Skills covered in this course
Social Media Advertising Advertising Marketing Facebook

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