- So, you've decided to embrace Twitter.…These are the types of posts that you'll be able to create.…Remember, tailor your posts for your audience,…which is likely more tech-savvy than your Facebook fans.…First, let's talk about text posts.…Text posts should be a full idea, stat or a quote…in one tweet.…You can't continue an idea onto more than one tweet…because depending on how many people others follow,…it may not show up immediately as the next tweet…in your readers' Twitter stream.…Your tweeting content should roughly be…1/3 promoting the non-profit,…1/3 sharing ideas and industry based content,…and 1/3 personal brand and personal interactions.…
For example, using simple text,…you can share a feature from your website.…In this case, I will share the About page…for the Orange Valley Community Arts Association.…I will use a bitly shortener,…which I'll talk about in the next movie.…Next are photos.…On the online version and the mobile applications,…you may upload a picture.…On the mobile app, you may actually take a picture,…
Author
Released
1/22/2016- Explain how to listen to your audience through social media.
- Recognize the importance of proofreading and testing all the content in your blog before publishing.
- Identify ways in which blogging provides an edge or leverage over many social media platforms.
- Recall the category you must choose for your Facebook page to be able to incorporate a donations button on your page.
- Name the type of campaign you must choose to promote the advertisement of video content you post.
Skill Level Beginner
Duration
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Related Courses
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Nonprofit Management Foundations
with Leslie Crutchfield2h 28m Intermediate
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Introduction
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Welcome1m 18s
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1. Principles of Social Media
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Social media reference guide1m 35s
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2. Blogging Platforms
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Pros and cons1m 43s
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Blogging content types1m 55s
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Free and paid tactics2m 10s
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3. Facebook Platform
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Pros and cons1m 33s
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Facebook's donate button1m 45s
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Paid tactics1m 24s
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4. Twitter Platform
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Pros and cons3m 1s
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Twitter content types2m 32s
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Free tactics5m 37s
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Paid tactics1m 35s
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5. Google+ Platform
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Google+ recent changes1m 40s
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Pros and cons1m 33s
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6. YouTube Platform
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Pros and cons2m 37s
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Free and paid tactics1m 38s
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7. LinkedIn Platform
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Pros and cons1m 24s
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Paid tactics1m 10s
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8. Instagram Platform
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Pros and cons1m 9s
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Paid tactics44s
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Conclusion
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Next steps58s
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Video: Twitter content types