You can see every time someone has viewed your Facebook page and what specifically they looked at. If someone comes to your timeline, checks out more information about you, your photos, maybe they tap on another tab like photos, you can break this down into what sections people are spending most of their time looking at. In this video social media strategist Megan Adams will show you where you can find this information and how you can analyze it to better understand the page views tab in Facebook Insights.
- [Voiceover] You can see every time someone has viewed…your Facebook page and what specifically…they've looked at on it.…This information is captured under the Page Views tab…in Facebook Insights.…You're going to access this tab by heading…to your Facebook page.…You can find it by selecting the arrow in the menu…at the top right corner of your profile…and selecting the page you want to work with.…Once you're on your page, you're gonna head over…to the Insights menu option at the top…and, once there, head to your Page Views tab on the left.…I'm in the Page Views tab of the Insights dashboard…for the Landon Hotel.…
This is a fictitious brand I set up for this example.…At the top, I can select my date range,…and the date range is gonna modify…the graphs and the charts below.…Underneath that, I can see every time…someone has viewed my page.…So if someone comes to my timeline, checks out…more information about me, say my photos or another tab,…Facebook breaks this down as to what sections…people are spending most of their time looking at.…
Author
Megan Adams
Updated
3/20/2017Released
8/3/2016Social media marketing expert Megan Adams shows how to create interesting posts and status updates, and build a thriving and engaged Facebook community. Plus, learn paid strategies for increasing your reach with Facebook ads and boosted posts, and tracking your return on investment with Facebook Insights, which reports likes, page views, and more. Megan also helps you manage comments and notifications, and update your page on the go with the Facebook Pages Manager mobile app.
- Why your business should be on Facebook
- Creating a Facebook page
- Adding a call to action
- Inviting friends and email contacts to like your page
- Paying to promote your page
- Creating engaging Facebook posts
- Creating events
- Adding ratings and reviews
- Moderating Facebook comments
- Creating a boosted post
- Creating advertisements
- Using Insights to track likes, page views, and more
- Adding additional page admins
Skill Level Beginner
Duration
Views
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Introduction
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Welcome54s
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What's new in March 20174m 47s
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1. Get Started
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What is a Facebook page?2m 23s
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2. Build Your Page
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Unpublish your Facebook page1m 38s
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3. Build Your Audience
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4. Facebook Posts
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5. Advanced Facebook Page Features
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6. Engage Your Audience
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How Facebook comments work2m 13s
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Moderate Facebook comments3m 44s
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Manage Facebook users1m 43s
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7. Promote Your Business on Facebook
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8. Understand Facebook Insights and Reports
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What are Facebook Insights?2m 31s
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9. Advanced Page and Mobile Features
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Add page admins on Facebook2m 35s
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Merge two Facebook pages2m 4s
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Conclusion
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Next steps1m 27s
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Video: Track your Facebook page views