Join Martin Shervington for an in-depth discussion in this video Threaded vs. nonthreaded conversations, part of Social Media Marketing: Managing Customer Comments.
- [Voiceover] The online world is complex.…The good news is, there are certain principles…that will make a difference when it comes to…the online conversations you decide to have.…On different platforms, you have different rules.…I'm not just talking about the cultural aspects,…as in, what is okay to do here.…I'm talking specifically about how a platform…is put together.…One such aspect they're going to want to…get to grips with is the following:…threaded versus non-threaded conversations.…A non-threaded conversation means that people…simply add a comment to an existing comment thread,…so it's a long string of comments.…
As opposed to on other platforms, where you can…reply to each person's comment,…meaning it's a threaded conversation.…But very often, everybody gets notified of a new comment…on the thread, so you want to be aware…you're talking to the room.…And if you have a non-threaded conversation,…people who have already posted…are likely to be notified about the future comments…on that thread.…As opposed to a threaded conversation,…
Author
Martin Shervington
Released
2/27/2016- Connecting with the right audience
- Using threaded or nonthreaded commenting platforms
- Framing your social media posts
- Using hashtags, images, and questions
- Increasing social engagement
- Building relationships
- Redirecting attention in comment threads
Skill Level Beginner
Duration
Views
Take notes with your new membership!
Type in the entry box, then click Enter to save your note.
Press on any video thumbnail to jump immediately to the timecode shown.
Notes are saved with you account but can also be exported as plain text, MS Word, PDF, Google Doc, or Evernote.
Share this video
Embed this video
Video: Threaded vs. nonthreaded conversations