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How to choose an ad campaign

How to choose an ad campaign: Facebook Marketing: Advertising
How to choose an ad campaign: Facebook Marketing: Advertising

Creating the right ad campaign objective is imperative to achieving your advertising goals. Facebook advertising has specific objectives you can utilize, from increasing page likes to optimizing your ads for website clicks. In this video, Megan Adams takes you through the ads create tool, where you will be choosing your ad campaign. Learn how to pick the right ad campaign for your advertising objective using this tool.

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Skill Level Intermediate
1h 45m
Duration
821,316
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Q: This course was updated on 07/19/2017. What changed?

A: The following topics were updated: understanding different Facebook ad types, choosing an ad campaign, choosing a budget for your ads, choosing your ad creative, writing your ad content, managing ad placements, and placing your ad order.

Q: This course was updated on 11/07/2017. What changed?

A: The following topics were updated: additional advertising options and how to create Facebook ads.

Skills covered in this course
Social Media Advertising Advertising Marketing Facebook

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