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Facebook advertising structure

Facebook advertising structure: Facebook Marketing: Advertising
Facebook advertising structure: Facebook Marketing: Advertising

When advertising on Facebook it’s important to understand how Facebook organizes your ads. Social Media Strategist, Megan Adams teaches you the three components that make up the campaign structure which include the campaign, ad set and ad so that you can be sure your ad is reaching the right people and running the way you want it to.

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Skill Level Intermediate
1h 35m
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Q: This course was updated on 07/19/2017. What changed?

A: The following topics were updated: understanding different Facebook ad types, choosing an ad campaign, choosing a budget for your ads, choosing your ad creative, writing your ad content, managing ad placements, and placing your ad order.

Skills covered in this course
Social Media Advertising Advertising Marketing Facebook

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