Learn how to communicate rules that help shape the group culture and promote a safe and open community.
- [Instructor] Now that your business is investing time…and energy into building communities,…you want them to be a safe and welcoming…place for all members.…Establishing guidelines will help shape…the group culture.…So let's take a look at setting…the tone and encouraging kind…and respectful behavior in your groups.…If the purpose of your group is…to increase brand awareness, you don't…want current or potential consumers…joining your group only to see offensive…language and spam.…
Instead, you want them to see an…environment that is reflective of…your business and its mission.…Groups actually don't have a profanity filter,…so it's a good practice to have the rules…in place that set the expectation…for how members should behave while…participating in the group.…They also play an important role…in helping you monitor comments…and manage members.…Your rules should represent the purpose…of the group and set boundaries…and clearly detail the consequences…for violating rules.…
For example, note that you will remove…comments for excessive profanity,…
Released
12/5/2018- Incorporating groups into your business strategy
- Facebook groups vs. pages
- Selecting your privacy settings
- Setting up and branding your group
- Building group engagement
- Monetizing groups
- Assessing the performance of your group
Share this video
Embed this video
Video: Establishing group rules