From the course: Personal Branding on Social Media
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Deliver engaging content
From the course: Personal Branding on Social Media
Deliver engaging content
- [Instructor] Engagement on social media is defined by whether someone likes, comments, shares your post, or watches your video. Your goal is to find ways to increase the engagement on your post so that your more likely to be seen. The first thing that you can do to increase your engagement is by asking questions to your audience. So if you see here on Twitter Audry posted, what's better than a perfect slice of cake? Lots of yummy flavors of desserts to choose from of course. This is a question that other people can engage with and she's more likely to be seen. Respond to all comments with a followup questions and keep the conversation going. So if you see here on Audry's Instagram page it says, I love sponge cake this looks so yummy. And then Audry responds with, what's your favorite flavor for a sponge cake filling? This allows her audience to get involved with the conversation and really connect with her and it also allows her to see what her audience wants and some things that…
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