Skip navigation

Craft a social media policy

Craft a social media policy: Social Media Marketing for Small Business
Craft a social media policy: Social Media Marketing for Small Business

Because social media is a real-time conversation and everyone in your small business is a potential spokesperson, it’s easy to see how things could go off the rails. In this video, digital and social media strategist Martin Waxman discusses the importance of having a social media policy and communicating it to your staff. And he gives you resources and examples of companies that do it well.

  • Overview
  • Transcript
  • View Offline
Resume Transcript Auto-Scroll
Skill Level Beginner
59m 22s
Duration
80,628
Views
Show More Show Less

Continue Assessment

You started this assessment previously and didn't complete it. You can pick up where you left off, or start over.

Start Your Free Trial Now

Start your free trial now, and begin learning software, business and creative skills—anytime, anywhere—with video instruction from recognized industry experts.

Start Your Free Trial Now