Join Olivia Uribe-Mutal for an in-depth discussion in this video Brainstorming sheet, part of Social Media for Nonprofits.
- When creating content, it's sometimes hard to know…just what to write.…I recommend looking at my sample brainstorming sheet…and creating a similar list that will work for you.…Include a column with different types of content.…Then include a column with each of the platforms…that your organization owns.…Be sure that the content goals…align with your outreach strategy,…but also, be sure that you use each platform…to its fullest potential.…Lastly, add a column of paid ads.…When developing content themes,…think of groups of 10,…10 facts, a picture series, a film series,…frequently asked questions,…volunteer testimonials.…
What does your audience like?…Whether or not you use each of these ideas,…they're a great springboard from which to develop campaigns.…
Author
Olivia Uribe-Mutal
Released
1/22/2016- Explain how to listen to your audience through social media.
- Recognize the importance of proofreading and testing all the content in your blog before publishing.
- Identify ways in which blogging provides an edge or leverage over many social media platforms.
- Recall the category you must choose for your Facebook page to be able to incorporate a donations button on your page.
- Name the type of campaign you must choose to promote the advertisement of video content you post.
Skill Level Beginner
Duration
Views
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Introduction
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Welcome1m 18s
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1. Principles of Social Media
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Social media reference guide1m 35s
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2. Blogging Platforms
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Pros and cons1m 43s
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Blogging content types1m 55s
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Free and paid tactics2m 10s
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3. Facebook Platform
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Pros and cons1m 33s
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Facebook's donate button1m 45s
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Paid tactics1m 24s
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4. Twitter Platform
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Pros and cons3m 1s
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Twitter content types2m 32s
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Free tactics5m 37s
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Paid tactics1m 35s
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5. Google+ Platform
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Google+ recent changes1m 40s
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Pros and cons1m 33s
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6. YouTube Platform
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Pros and cons2m 37s
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Free and paid tactics1m 38s
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7. LinkedIn Platform
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Pros and cons1m 24s
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Paid tactics1m 10s
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8. Instagram Platform
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Pros and cons1m 9s
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Paid tactics44s
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Conclusion
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Next steps58s
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Video: Brainstorming sheet