From the course: Facebook for Creative Pros

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Boosting a post

Boosting a post - Facebook Tutorial

From the course: Facebook for Creative Pros

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Boosting a post

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- If you've already made a post, you can also boost that content, there's no need to create an ad. This can make it quite simple to reach a broader audience. Let's take a look at a post of my production company. We are doing some cool products here, some product photography with a new lens, doing our tabletop macro photography. What I want to be able to do is let clients see some of these capabilities. So, what I could use to do is boost this post. Doing so is going to bring up the options to advertise this. What we can do here is decide what's going to happen when the post is boosted. Instead of using an automatic goal, I'm going to be a little bit more specific. I'd like to get more views for this video. So, I'll choose Save. We can also change the objective here. Maybe I want to receive messages, or maybe I want people to reach out. We can edit this here to say something custom. We could target the audience. Let's…

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