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Basic advertising terminology

Basic advertising terminology: Facebook Advertising Fundamentals
Basic advertising terminology: Facebook Advertising Fundamentals

There are many terms and acronyms specific to marketing and online advertising and you’ll need to know many of these terms when you start advertising on Facebook. Social Media Strategist, Megan Adams provides an overview of the most important ones and must-know advertising terms. Term include click-through rate (CTR), frequency and reach.

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Skill Level Intermediate
1h 22m
Duration
187,103
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Skills covered in this course
Social Media Advertising Advertising Marketing Facebook

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