Join Megan Adams for an in-depth discussion in this video Analyze the reach of your Facebook posts, part of Marketing on Facebook (2018).
- [Instructor] Ever post something to Facebook and wonder…if anyone's even seen it?…Using Facebook Insights will help you understand…the reach of your posts so you can know…the number of people that have seen them.…To find this information head to your Facebook page.…Once there you're going to select…the Insights menu at the top.…It's here that it'll bring you to your Insights Dashboard.…To look at the reach specifically,…go ahead and select the reach option on the left.…Here I am in the reach tab of the Insights Dashboard…for the Landon Hotel.…
Here you can see a few graphs show up immediately.…Basically, this is painting a picture…of the page post reach.…The first thing to note…is that date range that's been selected.…All the graphs on this page…will reflect the date range chosen.…So I'm going to go ahead and select the one quarter view.…It's here that I get a decent snapshot of my page's reach.…Underneath that graph I have the post reach section.…This shows the number of people my posts were served to.…Served is an advertising term,…
Author
Megan Adams
Released
3/8/2018- Define what a Facebook page is and how it works.
- Cite the categories you can select when creating a Facebook page.
- Describe the benefits of adding photos and video to your Facebook page.
- Explain how to add a Facebook like button to your website.
- Differentiate among the different formats for adding photos and videos to your posts.
- Summarize how to create a Facebook milestone.
- Explain how to moderate your Facebook comments.
- Recall the process for setting up a promotion.
- Cite the importance of tracking your Facebook page views.
Skill Level Beginner
Duration
Views
-
Introduction
-
Welcome45s
-
-
1. Get Started
-
What is a Facebook page?3m 11s
-
How Facebook pages work5m 12s
-
2. Build Your Page
-
3. Build Your Audience
-
4. Facebook Posts
-
5. Advanced Facebook Page Features
-
Facebook Live5m 46s
-
6. Engage Your Audience
-
How Facebook comments work3m 19s
-
Moderate Facebook comments5m 13s
-
Manage Facebook users2m 5s
-
Facebook messages6m 21s
-
Create a poll2m 20s
-
-
7. Promote Your Business on Facebook
-
Advertise your business4m 21s
-
Boost posts7m 13s
-
Set up a promotion5m 42s
-
Create an offer3m 53s
-
-
8. Understand Facebook Insights and Reports
-
What are Facebook Insights?4m 30s
-
-
9. Advanced Page and Mobile Features
-
Add page admins on Facebook2m 30s
-
Merge two Facebook pages1m 58s
-
-
Conclusion
-
Next steps1m 36s
-
Take notes with your new membership!
Type in the entry box, then click Enter to save your note.
Press on any video thumbnail to jump immediately to the timecode shown.
Notes are saved with you account but can also be exported as plain text, MS Word, PDF, Google Doc, or Evernote.
Share this video
Embed this video
Video: Analyze the reach of your Facebook posts