From the course: Financial Forecasting with Big Data
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What is big data? - Microsoft Excel Tutorial
From the course: Financial Forecasting with Big Data
What is big data?
- [Instructor] Welcome back. Let's get started. Today, we're going to talk about business decision making. In particular, for any business that's out there, there's two ways of making decisions. Intuition or data. Each of these two methods has its own adherents and they've both been around for centuries, right? There's some people that will say, "Oh well, I make decisions around my firm "based on my gut feeling, "based on my past experience, "and what's going on in the business." That is a form of data in itself, but these people would say, "You can't really capture business decisions with data, "it's too complex." Other folks would say, "Well, in order to avoid subjective decision making, "in order to make the best decision in each case, "I like to look at data. "I like to look at what's happened "and then make an informed decision." So each of these two methods has its own adherence, and data is really just another way of talking about business intelligence. That's the focus for…
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