From the course: Video Budgeting
Join today to access over 22,600 courses taught by industry experts or purchase this course individually.
Client need vs. want
- Creating an accurate budget requires you to know what the client actually needs versus what they want. See there is a difference because when you deliver a project the client needs, the end result is generally much more effective. Figuring out what they need will greatly impact your budgeting. Now in the client assessment, we ask six simple questions so we can understand the scope of the project. It's important to listen closely to your client as they respond and also to read between the lines if you will on what it is they really need. Oftentimes what the client wants far exceeds their needs or their budget. You see, they've seen the latest movie, a television show, an online video and that's what they want without any clue as to the logistics or budget. See, sometimes you really do need the helicopter with the camera rig, but just because a client wants it, doesn't mean they really need it or that they have the funds for it. So after those six questions are asked along with your…
Practice while you learn with exercise files
Download the files the instructor uses to teach the course. Follow along and learn by watching, listening and practicing.
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.