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What is the brand system?

What is the brand system?: Advanced Branding
What is the brand system?: Advanced Branding

Anything that your user can encounter is part of your brand system. And it’s a system because all of these touch-points are connected. Together, they form a complex representation of your brand. In this movie we will explore three components of the branding system: physical, mental, and sociocultural.

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Skill Level Advanced
1h 10m
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Skills covered in this course
Enterprise Marketing Branding Marketing

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