is now LinkedIn Learning!

To access courses again, please join LinkedIn Learning

All the same content you know and love

Plus, personalized course recommendations tailored just for you

Get LinkedIn Premium features to contact recruiters or stand out for jobs

Try LinkedIn Learning for free
Questions? Visit our help center.
Skip navigation

Conduct an internal brand audit

Conduct an internal brand audit: Advanced Branding
Conduct an internal brand audit: Advanced Branding

In this movie we answer the question: How to conduct a brand audit? A brand audit takes a look at every touchpoint of the brand, and it also reviews any iterations that have occurred over time. To really understand what needs to change, and where your brand is headed in the future, you must determine where you’ve been and where you are now.

Resume Transcript Auto-Scroll
Skill Level Advanced
1h 10m
Show More Show Less
Skills covered in this course
Enterprise Marketing Branding Marketing

Continue Assessment

You started this assessment previously and didn't complete it. You can pick up where you left off, or start over.

Start My Free Month

Start your free month on LinkedIn Learning, which now features 100% of courses. Develop in-demand skills with access to thousands of expert-led courses on business, tech and creative topics.

Start My Free Month

You are now leaving and will be automatically redirected to LinkedIn Learning to start your free trial.