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Brand positioning

Brand positioning: Advanced Branding
Brand positioning: Advanced Branding

To create a strong brand it needs to be positioned in such a way that it gains attraction from, and resonates with a particular audience. In this movie we explore how to position a brand and what is brand positioning. You'll learn how to use touchpoints to position your brand and the ways in which you can evaluate and determine frame of reference.

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Skill Level Advanced
1h 10m
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Skills covered in this course
Enterprise Marketing Branding Marketing

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