Learn about the key outputs of ADDIE's design phase, including the design document, prototypes, and a project plan. Plus, learn what you need to consider as you start prototyping your learning program.
- You can think of the design phase of ADDIE as the blueprinting of the instructional materials. The design phase is the time for brainstorming, prototyping and testing. The better the work you do in this phase the more time and energy you will save down the road and the more likely that the final product will produce an engaging and effective learning experience. During the design phase, you will focus on three interrelated objectives. Designing the structure and format of the instruction, developing the learning strategy and determining how you will assess and evaluate the results.
To meet these objects you'll need to figure out how best to fashion the content sources into instructional materials that will enable an engaging learning experience. Consider taking the following steps. Write clear and concise learning objectives based on your analyses of the learning need. Use measurable action verbs such as those listed in the Bloom's Taxonomy included in the exercise files. Consider the learner's entry point to the subject matter and what you can expect of them.
Chunk down the source content and organize it into a course outline. Estimate the length of time it will take to deliver each chunk of material in your outline. And describe the instructional materials and the delivery process that will facilitate and foster learning. Now as for deliverables in this phase, depending on the scope and complexity of the project, the output of the design phase will be a final draft design document, prototypes and a project plan. The design document will serve as your blueprint and specifications for developing, implementing and evaluating the design.
It will include some of the data collected in the analyses phase and will embellish the program's structure and format, instructional strategy and evaluation methodology. Creating prototypes will help you bring your design to life. Its the fun and creative part of the design phase. You'll be building instructional materials in a raw and unfinished way to get sense of how they will work. These prototypes should cover all the instructional materials and delivery mechanisms under consideration, storyboards, instructor and participant guides, learner activities and interactions, assessments and evaluations and in the case of mobile and e-learning, the user interface and experience.
Remember, when prototyping you're experimenting with possibilities not developing finished product, do them quickly, make them rough, test them without prejudice and be ready to throw them out and go back to the drawing board. But, when you create a prototype that shows promise and seems to be working, be ready to refine and embellish and as you do so, you'll begin to lean naturally into the development stage. Good project planning and management will help you keep things on track and make sure you meet your milestones and deliver your project on time and on budget.
In the exercise files I've included a design phase key objectives and outputs worksheet to help you get started.