Master data overview

- [Narrator] Accurate Master Data is crucial … to enable sales and distribution business processes in SAP. … Let's look at the different types of master data … that influences the full order to cash process. … Sales are not possible unless we have accurate … customer information, populated in the system. … In SAP, customer data is entered and maintained … in business partner records. … There are many different types of business partners … that can be created. … Let's discuss a few, most important to the SD process. … First, the customer record, … includes all of the customer's contact information. … It also has their shipping and payment details. … Next, a contact person can be defined … and associated with the company. … This enables the implementation … of pro-active sales strategies. … Also, credit management can be defined … in the business partner roles. … This determines the amount of credit … a specific customer has available to make a purchase. … Sales and distribution can not occur …