Adding alternate text


show more Adding alternate text provides you with in-depth training on Design. Taught by James Fritz as part of the InDesign CS5.5 New Features show less
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Adding alternate text

For many years Web designers have been adding Alt Text to images and other graphics. Alt Text or alternate text is a brief text-based description of the subject captured in the photograph or illustration. This serves two main purposes. For people who have vision problems, screen readers can read back a description of what's in the image. The other reason is for Search Engine Optimization or SEO. Google and other search engines cannot index the meaning or content of the images. By providing Alt Text, it helps your document bubble to the top of search results. To add alternate text to an object, I'm going to select this image over here, and go to Object > Object Export Options.

My first option is format Alt Text which we're going to talk about. I can also add Tagged PDF information or Custom Rasterization options. But for now we're going to deal with Alt Text. For this image I can choose Custom, which will be text I'll be entering myself, as well as a few other options....

Adding alternate text
Video duration: 7m 9s 1h 22m Intermediate

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Adding alternate text provides you with in-depth training on Design. Taught by James Fritz as part of the InDesign CS5.5 New Features

Subject:
Design
Software:
InDesign EPUB
Author:
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