Tracking site usage with Google Analytics


show more Tracking site usage with Google Analytics provides you with in-depth training on Web. Taught by Tom Geller as part of the Drupal Gardens Essential Training show less
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Tracking site usage with Google Analytics

They say that listening is more important than speaking, and that's why we have two ears but only one mouth. The thing is, people don't say much directly on the web. They just come to your site, look at a few things, and then leave silently. But even if they are not saying anything directly, you can still listen indirectly. You do that through a web site analysis system. Drupal Gardens integrates well with Google Analytics, the most popular such system. You first have to sign up for it though, which you do it google.com/analytics.

Through Google Analytics you won't be able to watch someone as they move through your site or discover their e-mail address and pester them afterwards. What you get instead is what's called aggregated information. So you might find out, for example, that we get more visitors from Mexico than from Japan. We then know that we would get a better return producing translations in Spanish than Japanese: very useful information, although again not fo...

Tracking site usage with Google Analytics
Video duration: 3m 48s 6h 6m Appropriate for all Updated Nov 10, 2011

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Tracking site usage with Google Analytics provides you with in-depth training on Web. Taught by Tom Geller as part of the Drupal Gardens Essential Training

Subject:
Web
Software:
Drupal Gardens
Author:
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