Join David Hogue for an in-depth discussion in this video How people respond to color, part of Interaction Design Foundations.
Have you ever wondered why there are so many yellow buttons, or why we often use…red, orange, and yellow to attract attention?…Even though there are sociocultural meanings associated with colors, such as…red means danger or stop, there are also physiological reasons why yellow and…red attract our attention.…Our eyes are actually more sensitive to yellow, orange, and red than to any other colors.…We all know that computer monitors create colors by mixing different ratios of…red, blue, and green light.…Well, the human eye is sensitive to color with a similar system of color receptors.…
This is described by the trichromatic theory.…We have a light-sensitive cells in our eyes that detect red, green, and blue…light, and our brain combines the different ratios of incoming light into all of…the colors we see in the world around us.…But why are we more sensitive yellows and reds? Because the number of red, green,…and blue cells are not equal.…About 64% of the cells are sensitive to red, about 26% of the cells are…
Author
Released
2/10/2012- Understanding the origins of interaction design
- Understanding gestalt principles
- Designing with grids
- Understanding design patterns
- Exploring how people respond to motion and color
- Communicating through labels and icons
- Framing for content and decision making
- Understanding mental models
- Avoiding cognitive overload
- Defining behavior for interaction design
- Designing for clicks and taps
- Understanding the feedback cycle
- Professional resources
Skill Level Beginner
Duration
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1. Introduction
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Welcome1m 13s
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Who is this course for?1m 30s
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2. Exploring Interaction Design
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What is interaction design?2m 11s
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3. The Interaction Designer's Toolbox
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Professional resources1m 33s
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4. Five Essential Principles of Interaction Design
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Consistency1m 52s
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Perceivability2m 16s
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Learnability1m 5s
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Predictability1m 43s
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Feedback1m 21s
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5. Understanding Context and Motivation
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Designing to meet needs5m 53s
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Persuasive design2m 24s
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6. Principles of Interface Structure
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Designing with grids4m 18s
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7. Navigation Best Practices
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Effective navigation8m 37s
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Searching and filtering8m 10s
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Contextual relevance5m 25s
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Sense of place4m 17s
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8. How People Respond to Images and Media
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How people respond to color5m 14s
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9. Shaping Thinking and Decisions through Design
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Defining cognition5m 53s
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Cognitive biases2m 45s
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Framing choices3m 20s
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Mental models5m 17s
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Understanding cognitive load9m 11s
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10. Designing for Behavior and Interaction
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Perceived affordances6m 26s
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Inputs and sensors5m 9s
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11. Best Practices for Providing Feedback
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Place, time, and meaning5m 25s
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Error handling and messages4m 30s
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Feedback cycle58s
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Conclusion
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Reviewing the big picture1m 51s
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Video: How people respond to color