Welcome

- Hi, I'm Dennis Meyer and welcome to Localization for Developers. In this course I'm going to be talking about the most common challenges that developers face as they're preparing their products for international release. To begin with, we'll go over the process of internationalization and all of the preparations that must be made in an application before any work can be done to adapt it for a new foreign market. We'll dive into the biggest concerns that arise when adapting text, media, and application interfaces, and talk about some general strategies you can employ to work around any problems that arise.

We'll also discuss why localization entails so much more than just simple translation and what you need to look at when considering working with translators and localization specialists. Along the way, we'll be looking at how systems like machine translation, translation memory, and even crowdsourced translation can help you deliver a better product. So if you're ready to explore how you can start preparing your applications for the rest of the world, let's get started.

(speaks in foreign language)