From the course: Building a Creative Online Community
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Share meaningful content with users
From the course: Building a Creative Online Community
Share meaningful content with users
Providing valuable content can be challenging because what is valuable on one platform is not always valuable on another. The solution is having a mixture of content types. Success can be measured by increased followers, likes, shares, comments, people filling out informational forms, subscribing to your newsletter, or contacting you for new business. Your content should be aligned with your actions to fulfill your ultimate goal. Providing thought leadership information has a high success rate. You can position this content and how readers can run their business or life at a higher level, demonstrating your understanding and expertise on the subject. This could be a very sharable piece of content, generating questions or comments, and leading to an even deeper connection. Visuals such as infographics or illustrations can break down a complex subject and make it more quickly understood. Posts containing infographic…
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