From the course: Running a Design Business: Writing and Pricing Winning Proposals
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Questions to ask a new prospect
From the course: Running a Design Business: Writing and Pricing Winning Proposals
Questions to ask a new prospect
- Before leaping into writing a proposal make sure you ask the right types of questions that will help you to better qualify potential leads, write effective proposals, turn them into stronger prospects, and ultimately actual paying clients. Essentially, you will ask a few different questions in the following three different categories. The first series of questions determines if the prospect has qualified your firm. In other words, did they do their due diligence? Do they appreciate your expertise? What resonated with them most? How much do they know about you already? And do they value design? The second series of questions determines if the prospect is qualified, which really looks at the relationship over all. Who will you be working with? What is their role? Does the clients company fit within your expertise and interest? And what is impacting their decisions? Lastly, the final series of questions determines if the project is qualified. This is more around the project parameters…
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