From the course: Branding Strategy: Define Your Creative Edge
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Plan before you start
From the course: Branding Strategy: Define Your Creative Edge
Plan before you start
- [Instructor] Having a business, finding clients, getting your name out there can be challenging. And without a plan, you'll navigate blindly. You see, our journey is never linear. With a plan, we can make the best of situations or we can run on controlled chaos and be taken for a dizzy spell, bringing on stress and frustration. You see, having a plan before you start really gives you clarity. It empowers you to say no and it serves as a guide as you're going through your business. You want to set an attainable goal in place. You can break them down to be a plan for a week, a month, a year. You want to get specific. So let's say you want to land three new clients this quarter, or maybe you want to update your website, or perhaps you just want to sell five prints this week. These are all examples that you can think of to set your attainable goals. Now, getting into the habit of having a weekly plan is crucial to being able to have a good structure. So, you can look at the handout that…
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