From the course: Branding Strategy: Define Your Creative Edge

Define your creative edge

From the course: Branding Strategy: Define Your Creative Edge

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Define your creative edge

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(gentle music) (clapperboard claps) (audience laughs) - It's so much fun! As designers and illustrators, we should learn as much as we can about our craft. From the history of design, all the way to the concepts and action, implementing processes and final execution. But what isn't so intuitive is how we go about promoting our work, running a business, and even how to stand out in a competitive market. I personally struggled with this so much when I first started my design business. So I decided to dedicate many years to learning strategies that will connect my work with my audience, and leave a lasting impression. And I learned all about the power of embracing my own unique creative edge. Hi, I'm Nicte Cuevas. I'm a graphic designer and brand strategist. My company empowers businesses with emotion-driven branding and intentional design to engage and connect with a target audience. I'm very excited to share all these powerful strategies with you, that will help you define your own creative edge and promote your work with confidence. Let's get inspired.

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