From the course: Side Hustle Strategies for Designers
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Case study: Unconventional methods of creating a side income
From the course: Side Hustle Strategies for Designers
Case study: Unconventional methods of creating a side income
- In Kentucky Jason Carne created a lucrative side hustle by taking a very niche hobby and finding a unique way to turn it into a profit. Jason is a self-taught sign painting and lettering historian. He spent the better part of a decade searching antique shops, eBay, and historical locations to find classic American lettering work. During this time he's also starting buying rare lettering books. And we're talking about books from the first part of the 20th century and earlier. Most of these books are written by sign painters and lettering artists of the past to share their knowledge on through the generations. But over the years the books have become rare, highly sought after, and coveted by lettering artists for the traditional techniques they contain. Jason has literally paid hundreds of dollars per book, and the next thing Jason knew, he had spent over $10,000 on these rare lettering books. As he acquired the books he shared the pictures of his finds in forums, Facebook groups, and…
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