From the course: Side Hustle Strategies for Designers

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Building your passive income strategy

Building your passive income strategy

From the course: Side Hustle Strategies for Designers

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Building your passive income strategy

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- When we're building a side hustle, we start by understanding what our greatest strength is as a creative. Next, we look for an overlap in the market between our unique strengths and what people are willing to open their wallets and pay for. Without understanding this, an idea that might seem like a sure thing to you can easily flop, resulting in frustration and wasted time. For example, a lot of people don't know that Nicky Laatz, one of the most successful shop owners on Creative Market with easily over a million dollars in sales, started by making a lot of products that people just weren't interested in. She had to experiment to find a good match between her strengths and what the market wanted. Ultimately, her shop has helped to forge the trend in the design of hand-drawn brush scripts. Creatives that build successful side hustles have the perseverance and the discipline to spend the time to understand what they are great at and how they can provide that to people in a way that…

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