Join Sue Jenkins for an in-depth discussion in this video Using color to set the site's mood, part of Design Aesthetics for Web Design (2013).
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The first of the eight elements that we'll explore is color.…In graphic and web design, we really must…consider the colors used in the design to set…the right mood and to convey a deliberate feel…or emotion that supports the information within the design.…Before we get too far into the concept of choosing colors to set a mood.…Let's take a look at the color wheel for a quick review of color.…The three…primary colors are red, blue, and yellow.…
And the three secondary colors are orange, green, and violet.…The secondary colors are created by combining two adjacent primary colors.…So for example Yellow and red equals orange.…Yellow and blue equals green. And blue and red equal violet.…Now, if you combine…a primary color with a secondary color, you get what's called a tertiary color.…For instance,…>> Yellow and green create yellow-green. And violet plus red create violet-red.…
So, here's a good design question for you?…What happens when you add white to a color?…Well, you get what's called a tint.…The more white you add to a color the lighter the tint.…
- Understanding aesthetics
- Picking harmonious colors
- Structuring your layout
- Using space to organize your design
- Communicating with the right fonts
- Aligning objects to achieve balance
- Adding movement with scrolling and animation
- Achieving proportion by scaling objects and text
- Creating CSS for different devices
Skill Level Beginner
1. What Is Aesthetics?
2. Using Elements of Design
3. Incorporating Principles of Design
4. Foundations of Designing for the Web
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