Reduce design debt

- Product and service design today…are part of modern business processes…frequently modeled after agile and lean methodologies.…Lean and agile are manufacturing processes…that are designed to create products faster…by reducing waste.…They define waste as anything that is ultimately…not used in the development of the working product.…With the popularity of these processes,…most have adapted their work to occur…within short cycles or sprints.…Many design teams have adapted by continuing…to use a Waterfall approach, or a very linear…design process, but working a cycle ahead.…

That way, they're able to still hand off designs…in a coordinated effort by staying ahead of development.…Unfortunately, this separates and lengthens…the design thinking process of framing the problem,…learning from that, and then making something…to see if it's even effective.…You may be wondering what's so inefficient about that.…Well first of all, now the design team is working…within different cycles, separating them…from other team members, potentially creating…