Join Stefan Mumaw for an in-depth discussion in this video An overview of the 13 rules of effective brainstorming, part of Brainstorming Basics.
- Most brainstorms fail before the session even starts.…Because ideation comes easy to us as individuals,…we make the mistake of believing it will be just as easy…in a group setting, so we choose not to prepare.…But, like any creative process,…the more preparation that you do, the better the outcome.…Brainstorming preparation comes in three flavors.…Pre-session, mid-session, and post-session.…Your pre-session goal is to prepare your participants…for the challenge that lies ahead.…
Your mid-session goal is to prepare yourself…for the natural ebbs and flows that come…with the unpredictability of subjective problem solving.…Your post-session goal is to prepare yourself…and your team for your next brainstorm.…I'm going to give you the 13 rules…for effective brainstorming.…These rules cover pre-, mid-, and post-session preparation.…These are intended to lay the foundation…for a productive ideation session.…Some are principles, while others are actions.…
I understand that every brainstorming environment…is different, and you may not have the ability…
Skill Level Beginner
1. Overview of Brainstorming
Group ideation dynamics1m 46s
2. The 13 Rules of Effective Brainstorming
3. Brainstorming Techniques
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