- Creative savant Sam Harrison once said,…"Brainstorms are called brainstorms…"because they should be stormy."…You naturally want your ideation session…to be vibrant and active.…But as we know from physics class,…bodies at rest tend to stay at rest.…The creative mind is very similar.…If you want participants to think freely and creatively,…it helps to start that fire with a creative match.…Remember, your stormers were just…engaged in another activity.…Doing their work, in a meeting,…or helping to solve another problem.…
You can provide a buffer between what they were doing…and what they're about to do…by offering a creative exercise.…Before you get into the particulars…of the problem you're there to solve,…take 10 minutes to start with a fun, creative exercise.…This can be anything from a simple squiggle exercise…to something more elaborate, like a construction exercise.…I've started brainstorming sessions having participants…build action figures out of play doh and office supplies.…Draw futuristic desks, turn squiggles into other objects,…
Skill Level Beginner
1. Overview of Brainstorming
Group ideation dynamics1m 46s
2. The 13 Rules of Effective Brainstorming
3. Brainstorming Techniques
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