- Brainstorm sessions are made up…of a diverse group of people.…All with their own unique perspectives,…experiences and opinions.…This diversity is an asset during ideation,…but, only if it's realized.…For any number of reasons, there comes times…in any group ideation session where some participants…just aren't interacting.…If there are "stormers" who aren't "storming",…you're missing out on the potential…to help solve the problem or inspire the group.…This can happen for any number of reasons.…They can have an introverted personality.…There could be friction with another member in the room.…
They could be preoccupied with something else…or ideas to your particular problem could simply elude them.…Whatever the reason, getting them back in the game…and contributing to the goal,…should become priority number one.…To do this, break the group down into smaller groups…and assign problem solving tasks…that will contribute to the overall conversation.…For instance, let's say you have six people…in your brainstorm.…You start with an input exercise…
Author
Released
12/18/2014Skill Level Beginner
Duration
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Introduction
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Welcome1m 4s
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1. Overview of Brainstorming
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Group ideation dynamics1m 46s
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2. The 13 Rules of Effective Brainstorming
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No pop quizes1m 45s
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Value time1m 22s
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Input versus output2m 15s
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Bring in the play2m 35s
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Leave the judge at the door2m 15s
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Every team needs a coach2m 13s
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Capture residual ideas1m 19s
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3. Brainstorming Techniques
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Brainstorming techniques1m 49s
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Input exercises1m 54s
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Idea webs1m 48s
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Perspective changes1m 33s
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Small-group breakdowns1m 35s
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Story structures2m 39s
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Conclusion
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Next steps22s
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Video: Small-group breakdowns