- Think about what stormers are asked to do…when they participate in a brainstorm.…They're asked to solve a problem multiple times,…oftentimes without all of the facts that are needed…to fully understand the problem.…In addition, they're asked to do so with a level…of novelty to their ideas that inherently comes…with a greater risk of those ideas failing…in both concept and application.…Stormers are asked to put on display…the one thing they can't blame on anyone else:…the way that they think.…And they're asked to do it over and over again,…to bear an idea and throw it out into the world…for others to throw darts at.…
We often think that this activity is embedded…in all creative and corporate practices,…but this simply isn't true.…For some, this is new territory and can be intimidating.…Additionally, some people are just better at it…or more comfortable with the process than others.…Regardless of the implied ease of ideation,…recognition of what stormers give to the brainstorm…goes a long way towards building the type of…
Skill Level Beginner
1. Overview of Brainstorming
Group ideation dynamics1m 46s
2. The 13 Rules of Effective Brainstorming
3. Brainstorming Techniques
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