- A commonly overlooked, yet equally important step,…in the design research process…is evaluating the actual process itself.…It can be tempting to leave a project…once you've designed a successful solution.…However, it's important to take a step back,…review your overall research process…and discuss what worked well and what didn't.…This will help you to discover opportunities…for other projects.…And it will also highlight areas for improvement…in your process and your final outcome.…In the previous videos, we've shared some strategies…that can help you through this evaluation stage.…
The Big 6 Information Literacy Model…requires two kinds of evaluation.…Judge the effectiveness of your products…and the efficiency of your process.…So let's look at accessing our end product.…The simple idea here is to look back…at your initial criteria and check to see…whether or not your final solution has met them.…Let's use the scenario we've discussed…earlier in this course.…We've been hired to re-brand a convenience store…which is rapidly losing business to its competitors.…
Released
2/24/2015- Using research to add value and credibility to design work
- Understanding the different types of research
- Choosing research tools
- Creating a research plan
- Presenting research
- Using research to begin the design process
Skill Level Beginner
Duration
Views
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Introduction
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Welcome50s
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Challenges21s
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1. Why Design Research Matters
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2. Understanding Different Research Methods
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Market research2m 57s
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Ethnographic research4m 2s
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3. Tools for Design Research
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Literature review4m 32s
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Competitive analysis4m 4s
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Observational note-taking5m 29s
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Photo ethnography4m 23s
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Questionnaire/survey6m 6s
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Interview5m 56s
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Focus group5m 9s
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4. Creating a Design Research Plan
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Research process overview7m 41s
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5. Synthesizing and Presenting Your Findings
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Information frameworks3m 41s
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Experience model: The 5 Es4m 38s
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6. Using Research to Inform Design Solutions
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Conclusion
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Final thoughts3m 24s
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Additional resources1m 57s
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Video: Evaluating the design research process