Challenge scenario: Synthesizing and identifying design opportunities

- The 5E's experience model is a great tool…for organizing what happens in an experience…into five distinct categories,…entice, enter, engage, exit and extend.…In this challenge you'll use the 5E's…to document an experience,…and try to identify possible design opportunities.…To do this, you'll need to put yourself in an…experience that you're unfamiliar with.…I suggest trying a new restaurant.…Now the type of restaurant doesn't matter,…it could be anything from a food truck…to a five star French bistro.…

Starting with a new experience…will force you to behave and interact naturally,…rather than reacting to any sort of familiarity…you have with a routine of something…you've done before.…Your first objective is to record your observations…of what it's like for you to eat at a new restaurant.…Remember the five categories.…As you choose a place to go, arrive, go inside,…get and eat your food, and leave,…try to record as much information…throughout the process as possible.…If you rely on your memory…you might forget something important.…