From the course: The Value of Professional Graphic Design
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How much should the project cost?
From the course: The Value of Professional Graphic Design
How much should the project cost?
- Determining a budget for the project is important to keep it on track. I'd love to tell you a logo should cost x amount of dollars and a website should be double x, but I can't. Every client and project is unique. There are variables of scope, usage, and client involvement. If you ask a designer for a proposal and fees, he or she can provide that. But, I'll reiterate. It saves time if you know your budget for an identity package is $1,000 or $10,000. A good designer will take that number and determine what can be done within it. Some designers work with a project fee, others charge hourly. I prefer determining a project fee for both parties. Hourly agreements tend to exceed the amount of time everyone expects and become an ongoing project with no end. A good resource for design fees is the Graphic Arts Guild Handbook for Pricing and Ethical Guidelines. This will list the type of project and associated fee depending on type of industry and size of the client's company. You might ask…
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