From the course: Machine Learning and AI Foundations: Recommendations

Welcome

- [Adam] Recommendation systems are machine learning systems that help users discover new products and services. Every time you shop for a product online, recommendation systems are guiding you towards the products you are most likely to buy. Hi, I'm Adam Geitgey. I'm a software engineer, and I have a passion for helping developers learn to take advantage of the latest developments in machine learning. Even if you have no experience in machine learning, this course will teach you how to build a recommendation system from the ground up. In this course, we'll build a machine learning recommendation system using the same techniques that startups in Silicon Valley use. Our system will be able to recommend new movies to users based on the reviews of movies they have already seen. But the exact same system can be used for any type of product or service that you want to recommend to a user. Recommendation systems are an essential feature in the modern world. Users are often overwhelmed by choice, and recommendation systems help them quickly find products they love. This leads to not only more sales, but also to happier users. You'll be able to take what you learned building the recommendation system in this course and apply it to your own projects. Let's get started.

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