Skip navigation

Principles of identification

Principles of identification: Influencer Marketing Fundamentals
Principles of identification: Influencer Marketing Fundamentals

Influencer identification is the first step in the influencer marketing campaign. It begins from matching goals with the right influencers to target. This video lesson dives into the principles and criteria that marketers should keep in mind while identifying the influencers to work with.

Resume Transcript Auto-Scroll
Skill Level Beginner
1h 13m
Duration
37,191
Views
Show More Show Less

Continue Assessment

You started this assessment previously and didn't complete it. You can pick up where you left off, or start over.

Start Your Free Trial Now

Start your free trial now, and begin learning software, business and creative skills—anytime, anywhere—with video instruction from recognized industry experts.

Start Your Free Trial Now