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Core principles

Core principles: Marketing Foundations: Influencer Marketing
Core principles: Marketing Foundations: Influencer Marketing

The two core principles that underpin the majority of successful influencer marketing programs are Authenticity and The Majority Illusion. Learn what they entail, how they work, and how to apply them in your next influencer marketing campaign.

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Skill Level Beginner
1h 13m
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57,189
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