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Branding: Format, template, and design

Branding: Format, template, and design: Managing Email Marketing Lists and Campaigns
Branding: Format, template, and design: Managing Email Marketing Lists and Campaigns

The look and feel of your campaigns should be consistent with your businesses brand. That includes your website, social channels, marketing materials, and other branded content. In this video you will learn how to create a style guide in order to detail how your brand should be presented in content, tone, layout, and imagery. Social media strategist Megan Adams will teach you how to ensure your emails are consistent to your brand and speak to your customers.

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Skill Level Intermediate
1h 21m
Duration
128,567
Views
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Q: This course was updated on 04/19/2018. What changed?

A: The following topics were updated: email marketing terms and rules, list management and maintenance, and campaign timing and frequency.

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