Join Evgenii "Geno" Prussakov for an in-depth discussion in this video Selecting affiliate programs, part of Affiliate Marketing Foundations.
…In order to not get burnt, you'll want to choose affiliate programs wisely.…While some say the choice is as simple as promoting…those who pay more, I strongly disagree with this simplistic approach.…It can cost you a lot of money and time spent on…the wrong program before you realize it was wrong in the first place.…Higher percentages as commissions or impressive flat amount…payouts do not mean anything unless the program converts.…
Therefore it is useful to look at every…new affiliate program or perspective merchant through a…prism of 15 factors, keeping also in mind…that not any one of them exists in isolation.…They are always intertwined and…interdependent, and your performance with any…affiliate program will always depend on a variety of these variables.…First of all, look at the website.…Start right from the merchant's website.…Look at it from two angles, as a consumer and as an affiliate.…
As a consumer, pay attention to its ease of use, both overall and the checkout…process in particular, professionalism and see how compelling it is.…
AuthorEvgenii "Geno" Prussakov
- Define an affiliate in terms of online marketing.
- Identify the most widely-used affiliate payment model.
- Describe ten types of affiliates.
- Recall the two types of affiliate platforms.
- Explain three considerations to take into account before building an affiliate website.
- Recognize three kinds of leaks.
- Define monetization.
- Summarize the characteristics of pay-per-call marketing.
Skill Level Appropriate for all
1. Understanding Fundamental Affiliate Marketing Principles
2. Preparing for Affiliate Marketing
3. Rolling Out Your Affiliate Efforts
4. Day-to-Day Work
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