Start your free trial now, and begin learning software, business and creative skills—anytime, anywhere—with video instruction from recognized industry experts.
About the Author
Colleen Jones is the founder of Content Science, a content strategy and intelligence firm.
A former head of content at Mailchimp, Colleen has advised or trained hundreds of the world's leading organizations to become masters of digital content, including Fortune 50 businesses, large nonprofits, and the most trusted U.S. government agencies. Based on this experience, she wrote the book The Content Advantage.
A passionate entrepreneur, she led the Content Science team to develop the content intelligence software ContentWRX, publish the online magazine Content Science Review, and offer certifications through Content Science Academy. As a content advocate, she speaks at conferences and corporate events around the world, from San Francisco to Sydney.