Make a list of brand goals – what you want and don't want -- and learn how to use these lists to keep you focused.
- Are you a list person?…I am.…I have grocery lists, collections of networking contacts,…and ideas for new blogs, all in lists.…Some of my lists are on my phone,…others are in Excel spreadsheets,…and even more are taped to my office window.…Lists are helpful in a job search,…because they allow you to remain…focused and keep on task.…Your job, after all, is to find a job,…and lists help you remember things.…They keep you organized, and you…get the satisfaction of crossing something…off that list when it's done.…
Don't worry about the specifics of the list,…whether it's long or it's short,…or what the font or format is that you keep them in,…just keep lists.…Putting your ideas, your plans, and your happenings…into lists takes the pressure off your brain to remember,…and it can relieve stress throughout your career.…Here are some of the lists I love to use…when I'm working with young professionals.…First, a list of what do you love to do?…What hobbies and passions, and talents…do you love to express?…If you could do anything in the world,…
Personal branding expert Lida Citroën shows you how to present yourself to employers in the best light, from your resume to your social media presence, to your interview attire. Lida also shares best practices for finding and applying to jobs, and setting yourself up for success before graduation. She helps you understand how to use social media strategically to network with future coworkers and mentors, and research the companies you really want to work for. Her advice is focused on helping you find a good fit with an employer that matches your passion, salary requirements, and values.
- Selling "you" and building your brand
- Leveraging an internship
- Finding your network
- Identifying your ideal employer
- Finding jobs online and in person
- Competing with others
- Writing resumes and cover letters
- Acing the interview